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Mazda set for Euro safety award

Muscat, August 29, 2011

Japanese automaker Mazda Motor will receive a Euro NCAP Advanced Award at the Frankfurt Motor Show next month for its rear vehicle monitoring system (RVM), which is available in the European Mazda3.

Established in 2010, the Euro NCAP Advanced award recognises new safety technologies that are proactively developed and introduced by automobile manufacturers.

Euro NCAP is an independent crash-test organisation made up of consumers’ associations, motoring clubs and transport authorities in several European countries. It has awarded automotive safety ratings since 1997. This year, the award acknowledges Mazda’s RVM as one of the most outstanding new safety technologies.

“The winning of this global accolade is great news for us at TAC, because the RVM function will also be available in our new Mazda CX-5 model, to be launched early next year,” said Annurag Chawla, head of Marketing and Communications at Towell Auto Centre (TAC) in Muscat, sole Mazda dealer for Oman.

Mazda was the first Japanese car maker to introduce a rear vehicle monitoring system to Europe with the Mazda6 RVM in 2008.

It was then made available with the European Mazda3 and the CX-7 in 2009, and will be included in the new Mazda CX-5 compact crossover SUV premiering at the Frankfurt Motor Show in September.

Mazda’s RVM alerts drivers to the possibility of a collision when changing lanes on the highway. At speeds over 60km/hr, radar sensors mounted in the left and right sides of the rear bumper detect vehicles approaching from behind in the adjacent lanes.

When a vehicle moves into the detection zone, the system alerts the driver with an indicator light that is built into the door mirror on each side. If a vehicle is in the detection zone and the driver activates the turn signal to move into the same lane, the indicator light will blink and a warning beeper will sound.

The RVM system is effective even in bad weather conditions and is designed to detect all types of vehicles, including motorcycles. – TradeArabia News Service




Tags: Safety | Mazda | Towell Auto | Euro NCAP Award | RVM |

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