Fico signs up Bahrain group AFS as Mideast partner
MANAMA, February 19, 2022
Global analytics software provider Fico has announced a partnership agreement with Advanced Financial Solutions (AFS), a risk, finance and compliance software and consulting firm headquartered in Bahrain.
Through this agreement, AFS will sell and support the Fico Blaze Advisor decision rules management system throughout the Middle East.
AFS has delivered more than 200 projects to financial institutions in the region.
As Fico’s flagship rules authoring solution and world’s leading decision rules management system, Blaze Advisor enables organizations to maximize control over high-volume operational decisions.
The new product offers businesses, across multiple industries, with a scalable solution that delivers unprecedented agility and actionability for smarter, transparent, and more consistent business decisions.
It empowers business users with multiple methods for rule authoring, testing, deployment, and management.
"Our work with banks across the Middle East highlights the importance of this partnership with AFS," remarked Mark Farmer, the VP of Partner Management for Fico in Europe, the Middle East and Africa.
"Automating decisions is absolutely critical to business success, and so is the ability to measure results swiftly and change strategies instantly. AFS understands the potential of this technology to transform business success in the region," remarked Farmer.
Juan Jarjour, managing director at AFS, said: "Fico is the global leader in decision management technology and it is company which our customers want to do business with."
"Our partnership will give businesses across the region greater access to the tools and the combined expertise of both firms to make their projects successful," he added.
