Monday 20 November 2017
 
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Citymax Hotels to launch new brand identity

Citymax Hotels has announced the launch of its new brand identity that is being rolled out in phases across the group’s portfolio of hotels. As part of the project, in addition to a new brand image, all operating hotels will be re

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Borouge, Borealis mark global launch of flagship brand Anteo

Abu Dhabi Polymers Company (Borouge) along with its partner Borealis, a leading provider of plastic solutions, has announced the global launch of Anteo, a new family of linear low density polyethylene (LLDPE) packaging grades for the global pack

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Borouge, Borealis mark global launch of flagship brand Anteo

Abu Dhabi Polymers Company (Borouge) along with its partner Borealis, a leading provider of plastic solutions, has announced the global launch of Anteo, a new family of linear low density polyethylene (LLDPE) packaging grades for the global pack

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Adnoc launches unified brand identity for group firms

The Abu Dhabi National Oil Company (Adnoc) has launched its new unified brand, bringing together its subsidiary companies under one common identity that will highlight the scale of its business, the size of its contribution to the UAE’s

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Iconix opens new office in Dubai

Iconix Brand Group, a premier brand management company with a diverse portfolio of more than 30 consumer brands, announced today that the company has opened its first office in Dubai. The new Dubai base is intended to d

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LG launches Signature brand in GCC

The new LG Signature brand from LG Electronics that combines the best of its leading technology and world-class design with attention to detail for today's consumers, was launched across the GCC. The ultra-premium brand was un

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New phase of FAB brand roll-out begins

First Abu Dhabi Bank (FAB), the UAE’s largest bank and one of the world’s largest financial institutions, has confirmed that the next phase of its brand roll-out will be launched during the second half of the year. Dur

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Thomas Cook to debut own-brand hotel in UAE

Thomas Cook, one of the world’s leading leisure travel companies, has unveiled plans to open its newest own-brand hotel in the UAE. The smartline Ras Al Khaimah Beach Resort, which is scheduled to open in the UAE emirate on

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IHG to launch new mid-scale hotel brand

InterContinental Hotels Group revealed plans to launch a new, high-quality mid-scale brand at its 2017 Americas Conference this week in Las Vegas. It will target more than 14 million guests in a vastly underserved segment of the U

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Healthy Sports debuts at Al Ain shopping mall

Healthy Sports, a one-stop-store for fitness and sports goods including footballs, sportswear, swimsuits, gloves besides fitness products such as treadmills, is set to make its debut at Hili Mall, the biggest community shopping centre in Al Ai

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