Nirvana Over The World (NOW), a leading B2B brand under the Nirvana Holding Group, has partnered with Turkish Airlines to offer a familiarisation trip to Turkey for top-performing UAE agencies.

This exciting collaboration provided a unique opportunity for participants to explore one of the world's most popular destinations while also strengthening business relationships with key partners.

The fam trip showcased the most sought-after hotels in Istanbul, including the luxurious Swissotel Bosphorus, ShangriLa Hotel, and Concord. Participants were treated to a range of delightful amenities and services offered by these hotels, providing an unparalleled experience for guests.

"We are thrilled to have organised this fam trip to Turkey in partnership with Turkish Airlines," said Lina Bassam, CEO of Nirvana Over The World. "Our aim was to showcase the beauty of this destination to our clients and encourage them to visit this unique country. Turkey has always been a popular destination for UAE travellers, and we are delighted to have received such a positive response from our clients."

As part of the itinerary, participants were taken on city tours of Istanbul and Bursa, discovering some of the most attractive places these cities have to offer. In addition, visits to the Topkapi Palace, the Basilica of Haghia Sofia, the Blue Mosque, the Hippodrome Square, and Grand Bazaar provided an excellent opportunity to explore Turkish culture and history.

The fam trip also included a Bursa city tour, which took participants on a cable car ride to the top of Uludag, the highest peak in the Marmara region, offering stunning panoramic views of the city. Additionally, the historic Cumalikizik Village and the Green Tomb of Sultan Mehmet I provided a unique glimpse into Turkey's rich history and heritage.

One of the highlights of the trip was the dinner cruise in Bosphorus. Participants enjoyed a delicious dinner while cruising along the Bosphorus Strait, which separates Europe and Asia, providing a memorable experience for all involved.

The fam trip was part of NOW's 2023 marketing plan, and more such events will be conducted with different customers from different source markets. Nirvana Over The World remains committed to providing its customers with exceptional service and unforgettable travel experiences. – TradeArabia News Service