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Power retailers and leading brands return to
Gitex Shopper in October.

25th Gitex Shopper plans big sales bonanza

DUBAI, July 16, 2015

New product launches and unbeatable offers across technology, communication and entertainment sectors will form the nucleus of the upcoming 25th anniversary of Gitex Shopper, the region’s largest consumer IT show in Dubai, UAE.

The eight-day sales extravaganza scheduled to take place from October 3 to 10 at Dubai World Trade Centre (DWTC) is expected to be the most thrilling edition yet.

The organisers have announced an unprecedented line-up of entertainment features, competitions and prizes this year. Opening hours will run for a full 12 hours a day, from 11am to 11pm, with the metro station close by to offer visitors convenient access.

According to BMI Research, the UAE has the highest rate of household consumption in the Mena region and this is expected to rise to $30,000 by 2017.

“Gitex Shopper has enjoyed extraordinary success from the show’s first edition, and with this year marking the 25th anniversary of the show, anticipation among retailers and consumers is at all-time high. Exhibitors will be unveiling incredible deals and prizes on all the latest tech products for work, home or school,” said Trixie Loh Mirmand, senior vice president, Dubai World Trade Centre (DWTC).

“Shoppers to the 25th anniversary edition of Gitex Shopper are guaranteed to find the best deals on the latest consumer electronics this October.”

The world’s top consumer IT and electronics brands have confirmed their presence, with more than 35,000 products on show. Global players such as Dell, HP, Huawei, Lenovo, Samsung and Toshiba, will be among the many brands showcased. Top regional distributors and retailers, including E-City, Emax, Jacky’s, Jumbo, Max Electronics, Plug Ins and Sharaf DG, will all be running special promotions exclusively during Gitex Shopper.

C Purushothaman, head of Marketing, Imaging & Mobility at Samsung Gulf Electronics said: "We are delighted to be able to celebrate the 25th anniversary of Gitex Shopper. This is our eighth year exhibiting at the show, and it never fails to be one of the most rewarding experiences that we have all year.”

“As the region’s largest consumer electronics expo, Gitex Shopper has put us in touch with the consumers from around the region and has allowed us to introduce them to our newest products and technologies and our most enticing promotions.

“Thanks to the Gitex Shopper platform, we take away new inspiration from shoppers to create meaningful products tailored to the region. This October, Gitex Shopper visitors should expect to see a whole new range of Samsung cutting-edge products and technologies to meet each and every need,” he added.

Mahesh Chotrani, assistant vice president, Jacky’s Electronics, one of Shopper’s biggest power retailers said: “We are very excited to be a part of Gitex Shopper yet again, and especially on its 25th anniversary. This year we promise shoppers an enjoyable shopping experience and pleasant surprises while shopping with us at the show.”

Neelesh Bhatnagar, CEO of Emax said: “The fact that Gitex Shopper celebrates its 25th anniversary this year is testament to the vital importance of the show for both the tech retail industry and consumers.”

“We have been participating in Gitex Shopper for nine years and have always been proud to be associated with such a tech-shopping extravaganza. Shoppers to the 25th edition of Gitex Shopper can look forward to exciting deals at exceptional value. As a unique technology carnival, Gitex Shopper will continue to be a driver of growth of the tech retail industry and the local economy, and will continue to enable consumers in the region to be early adopters of tech innovations,” he added. – TradeArabia News Service




Tags: Dubai | Gitex Shopper | consumer electronics |

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