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Excpy app to give new experience to GIF visitors

MANAMA, February 5, 2017

Visitors to the Gulf Industry Fair opening in Bahrain on Tuesday (February 7) can use a new app to access information on companies of interest and be guided to their stands at the expo.

Excpy, an app designed and built in Bahrain by Relocent Technologies, has partnered with show organiser Hilal Conferences and Exhibitions (HCE) to deliver a “visitor guide” via mobile for the exhibition, being held at the Bahrain International Exhibition and Convention Centre till February 9.

“The Excpy app allows for companies at the exhibition to guide their customers to their stand either directionally or through targeted adverts or messages,” says  founding partner of Relocent Technologies Sanu Kuruvilla.

By understanding the subscriber's preferences, Excpy searches for products that would interest the visitor and lets them know about it when they are close by. It also allows the user of the app to search for things around them and provides directions to these places. The app uses advanced algorithms to ensure users are guided to products and services of preference, said Kuruvilla.  

The installation for the Gulf Industry Fair at the Bahrain Exhibition Centre by Excpy will include the creation of a virtual GeoFence around the venue. Whenever the user crosses the GeoFence they will experience a branded “Gulf Industry Fair” stream of information. Even if the user is outside the venue but within Bahrain, they are able see this stream and select cards within the “Gulf Industry Fair” branded stream to receive information and direction.

“At the Gulf Industry Fair, you can use Excpy to search for the exhibitors around you. You can also browse through all the exhibitor related information and use the “Get Directions” feature to navigate to their stands,“ said Jubran Abdulrahman, managing director of HCE. “We are excited at piloting this app, which is 'Made in Bahrain' at our exhibition which will give a new experience for exhibitors to access information and contacts of the companies at the  exhibition and conferences,“ added Abdulrahman.

Visitors to GIF downloading the app can also take advantage of the app in their daily shopping experience in malls and retail outlets across Bahrain.
 
The Excpy app is available free of charge from www.excpy.com  - TradeArabia News Service
 




Tags: Gulf Industry Fair | app |

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