Abu Dhabi Investment House (ADIH) has announced a strategic partnership with University of the Arts, London.

According to the deal, university chief executive officer Richard Brow will be a key member of its advisory board for Porta Moda, a $7 billion mixed-use development offering residential, educational, hospitality and retails districts with a focus on style and design.

'We are proud to have an expert such as Brow on the Porta Moda advisory board,' ADIH managing director Rashad Janahi said.

'His expertise in the field is renowned in the education as well as the business world. It is with no doubt a significant addition to this advisory body which will ultimately offer advice and professional subject-matter expert opinion on the progress of Porta Moda - a very unique project.

'We are highly committed to form strategic partnerships with the best in the field and we plan on delivering on that promise throughout.'

'I am delighted to be part of an exciting project such as Porta Moda - a project that will bring together for the first time creativity, business, education and style all under one roof,' Brow said.

'This is a step further that solidifies the reputation of the organisations represented as international players in the fashion, education and retails industries.'

The University of Arts, London will be a key adviser on the fashion and style educational district of Porta Moda.-TradeArabia News Service