Travel, Tourism & Hospitality

Four Points expands Turkey portfolio

Starwood Hotels & Resorts Worldwide continues to accelerate growth in Turkey with the opening of Four Points Istanbul Dudullu, the brand’s milestone entry into the country.

Located in the heart of Dudullu – Istanbul’s largest industrial zone – the hotel is on the Asian side of the city with easy access to the Trans-European Motorway (TEM) and only a 20 minute drive from Sabiha Gökçen International Airport (SAW).

Owned by Ever Group, the new Four Points hotel features 182 guest rooms, casual dining at The Restaurant, seven meeting spaces totalling 224 sq m, and a fitness centre. Guests will enjoy all of the brand’s popular amenities including fast and free wi-fi throughout the hotel, complimentary bottled water, and a chance to sample authentic local craft beers as part of the signature Best Brews programme.

“We’re proud to introduce the Four Points brand to our rapidly expanding portfolio in Turkey, now home to seven of our 10 distinctive brands” said Michael Wale, president, Starwood Hotels & Resorts, Europe, Africa and Middle East. “Istanbul’s combination of rich culture and booming commerce will be the ideal setting for guests looking to experience stylish comfort and genuine service at an honest value.”

Four Points is experiencing incredible growth momentum. With 50 new hotel deals signed in 2014, the most in Starwood’s company history, the brand will surpass 200 hotels in 2015. Starwood currently has 13 hotels in Turkey including five in Istanbul.

This year, Starwood will open two more hotels in the country - Four Points by Sheraton Istanbul Batisehir and Sheraton Istanbul Atasehir bringing the company’s footprint in Turkey to 15 hotels under seven of its distinct lifestyle brands. – TradeArabia News Service