Saudi Arabia's first homegrown cinema brand, muvi Cinemas KSA, has announced the Summer 2021 debut of its standalone VIP Suites multiplex at Atelier LaVie, a walkable mixed-use development in Jeddah’s Al Shati District.
The multiplex will be situated among exclusive retail stores, cafes, and restaurants in an environment inspired by an urban garden. The property is owned by the Al-Anwa Holding Company for Investments.
Established in 2019 in Riyadh, muvi Cinemas is the first homegrown cinema brand in Saudi Arabia, offering movie-goers an array of viewing options that range from Xperience, ScreenX, Dolby Cinema, and Samsung Onyx theaters.
The muvi’s Atelier LaVie location has been specially designed to align with the development’s aim for upscale yet communal shopping, dining, and entertainment experiences, said the statement from the Saudi brand.
The multiplex will comprise four muvi Suites theaters with 200 VIP seats in total, offering an elevated audiovisual experience with a luxurious lounge atmosphere unrivaled in the kingdom, it stated.
A distinguished and diverse à la carte food menu of light bites and main dishes has been developed to meet guests’ expectations.
"As muvi expands rapidly across the kingdom, the VIP-focused location at Atelier LaVie will exemplify our brand’s ability to provide the most immersive and luxurious movie-viewing experience in the country," says Adon Quinn, the Chief Operating Officer at muvi Cinemas.
"It will be the first to feature muvi Suites theatres exclusively—a natural decision borne of Al-Anwa’s commitment to providing the finest in retail, wellness, and dining at Atelier LaVie," he added.-TradeArabia News Service