VisitCzechia is promoting Czechia, which offers an array of  possibilities, as a premier destination for weddings and wellness, in the Middle East. 

 

Barbara Andelová, International Marketing Manager – New Markets, CzechTourism, said: "Czechia offers not only a picturesque wedding destination but also a haven for spa and wellness experiences, with naturally healing mineral springs in Karlovy Vary. 

 

"It provides couples with a unique blend of romance, history, and wellness, making it the ultimate destination for weddings and wellness experiences. We take immense pride in our centuries-old spa culture, combined with serene riverbanks and charming architecture, offering travellers a chance to experience rejuvenation like never before and providing couples with a dreamlike backdrop for weddings. We look forward to welcoming guests from the Middle East market," she said. 

 

Recently, VisitCzechia, in cooperation with Czechia stakeholders, organised familiarization trips for key B2B partners and media representatives from the United Arab Emirates, Saudia Arabia and Kuwait. This familiarization trip presented the guests with an exclusive opportunity to explore the heart of Europe and uncover the enchanting destinations for weddings and spa-wellness experiences in Czechia. 

 

"These successful trips marks our commitment to providing an unparalleled wellness experience, promising travellers an unforgettable journey into the heart of our nation, where history and serenity unite," Andelová said.

 

A seven-day trip was organised for B2B partners to explore the spa retreats and wellness experiences in Czechia. This trip included a guided walking tour of Prague, a visit to Teplice spa (the oldest spa in Czechia and one of the oldest in Europe), a visit to Thermalia – a thermal complex known for its undiluted thermal spring, Pravřídlo, Beethoven Spa House, Hotel Thermal in Karlovy Vary (which hosts the annual Karlovy Vary International Film Festival).  

 

In the heart of this unforgettable experiences, Czechia hosted the European Spas & Balneology Congress in 2023. SPA-CE B2B meetings, a part of The ESPA Annual Congress, a prestigious event that united international visitors and industry experts to explore Czechia's potential in enhancing travel experiences, took place at Hotel Thermal. 

Additionally, the trip included a visit to the iconic Grandhotel Pupp and a tour of Moser, a Czech company renowned for its handcrafted luxury crystal production. This unique experience allowed B2B partners to delve into the world of spa and wellness while networking with key stakeholders of the industry.

 

In parallel, a separate seven-day trip was organized for media representatives, providing them with an immersive experience of the wedding destinations in Czechia. The itinerary introduced the media representatives to every aspect of this stunning country, including a guided tour of the city of Prague and site inspections at remarkable venues such as Hotel Golden Key Prague Castle, Hotel Mandarin Oriental Prague, Augustine, a Luxury Collection Hotel, Savoia Castle, Farm Michael, Chateau Mcely, Panství Dlouhá Lhota, Žofín Palace, Vila Richter, Penzion na Kmíně, Lobkowicz Palace, Mozart Hotel Prague, Fashion Arena Prague Outlet, and Manufaktura experience – workshop. -TradeArabia News Service