Seef Mall, one of the leading family destinations in Bahrain, gears up to celebrate the Formula One Season as the kingdom welcomes the Gulf Air Bahrain Grand Prix in this month.

The Seef Grand Prix event will be held for a period of three weeks from March 30 until April 16 at Seef Mall, Seef District and Muharraq from 10:00am to 10:00pm.

Shoppers at Seef Mall, Seef District spending BD 20 and above will get the chance to spin the wheel and win valuable instant prizes provided by Bahrain International Circuit, Seef Mall, and some of the tenants. The prizes will include tickets to the Formula One Gulf Air Bahrain Grand Prix, vouchers to the events held at Bahrain International Circuit, in addition to exclusive Formula One branded caps, F1 number plates and many other exciting gifts.

The event, held at both malls, will include a kiosk where the race tickets will be sold, a corner for PlayStation featuring a series of exciting car games. Visitors will also get the chance to experience virtual F1 racing through a simulator provided, in addition to a miniature race track where kids can experience racing cars at Seef Mall, Seef District and also enjoy racing electronic remote control cars at Seef Mall, Muharraq.

Commenting on the campaign, the chief executive officer at Seef Properties, Ahmed Yusuf, said: “The Gulf Air Bahrain Grand Prix is one of the most prominent events hosted by the kingdom and attracts visitors from all over the Gulf region and internationally. By hosting the ‘Seef Grand Prix event’, we aim to further support the success of the international event by spreading the F1 excitement outside the circuit.”

“Mall visitors will have the opportunity to take part in F1-related activities and feel the rush of this exciting event through enthralling themed in-mall activation. The Seef Grand Prix event will bring together a variety of events for the entire family to enjoy; a core mission that Seef Mall instils across its main activities and events,” added Yusuf. - TradeArabia News Service