Officials announcing the partnership
Gulf Air backs Shop Bahrain festival
MANAMA, January 10, 2017
Gulf Air, the national carrier of Bahrain, has announced its strategic partnership with the third edition of ‘Shop Bahrain’, the kingdom’s largest nationwide festival that aims to stimulate the national economy and attract tourists to Bahrain.
Shop Bahrain features a unique line-up of events and entertainment, a fantastic shopping experience and numerous prizes to be won. The 30-day event is aimed at celebrating the kingdom’s hospitality and tourism offering, reinforcing Bahrain’s position as a tourist destination – in particular for visitors coming from the neighboring GCC countries – due to its close proximity.
Commenting on the strategic partnership, CEO of Bahrain Tourism and Exhibitions Authority, Sheikh Khalid bin Humood Al Khalifa: "We thank Gulf Air for their on-going support and efforts to promote the third edition of ‘Shop Bahrain’ through different marketing channels that will increase the festival’s exposure on a regional and global level and encourage travelers to join the festival in the Kingdom and get the chance to win valuable prizes."
Gulf Air chief executive officer Maher Salman Al Musallam added: "We are delighted to be among ‘Shop Bahrain’s’ strategic partners. Our close cooperation is in line with Gulf Air’s commitment, as the kingdom’s national carrier, to supporting touristic and family oriented initiatives that aim to revitalize the national economy.”
Gulf Air will support the festival by providing discounted airline tickets and promoting ‘Shop Bahrain’ through different marketing channels. Prizes that will be provided by the national carrier include round-trip economy class tickets to any of the GCC countries and round-trip business class tickets to Colombo, Sri Lanka, that will be added to its network of destinations as of January 19.
The third edition of Shop Bahrain is co-organised by Bahrain Tourism and Exhibitions Authority and Tamkeen. Shoppers and visitors can learn more about ‘Shop Bahrain’ through the website: www.shopbahrain.com - TradeArabia News Service