Thursday 9 July 2020

HP products to be available on

DUBAI, May 7, 2019

HP, a leading information technology company, has announced a long-term partnership with Amazon, a leading e-commerce company that launched a new marketplace in the UAE this month named, following its high-profile acquisition of two years ago. 
Under the partnership, HP will make its entire portfolio of laptop computers, desktops, printers and accessories available to customers via the newly launched website,, and via its app, which provides a new local shopping experience for customers in the UAE. features over 30 million products from local and international businesses, including products previously available on Souq and five million products from Amazon US. Customers shopping on will enjoy the same commitment to great prices as on Souq, and the fast and reliable delivery, said a statement.
Mathew Thomas, vice president and managing director, Middle East, Turkey and East Africa at HP, said: “We are extremely proud to have partnered with Amazon. Through this exciting collaboration, we are able to provide our clients with a new and enhanced shopping experience. Offering a wide product range, our partnership will not only boost delivery services but will extend all of Amazon’s usual perks on to our own customers, while enabling Amazon to expand its product offering in the region.
“For us, the partnership is the first step in HP’s ambitious growth plans for a fast-growing Middle Eastern market. By expanding our partnerships with leading resellers, channel partner and e-commerce sites, HP seeks to take a prominent position across the region”, Thomas added.
Ronaldo Mouchawar, co-founder of Souq, vice president of Amazon Mena, said: “At Amazon, we are always focused on delivering the best possible customer experience. One of the ways we do that is through partnerships with great brands like HP and we are thrilled that they continue to join us on this journey. brings together Souq’s local know-how and Amazon’s global expertise, something we believe will be of significant benefit to UAE customers.”
Available products will include some of the HP’s most innovative and design-forward products such as the newly launched HP Spectre Folio, featuring 100 per cent leather casing, and the new HP Tango Smart Home Printer, which allows users to print from their phones at the touch of a button, as well as gaming accessories, software, multimedia, keyboards, ink cartridges and toners.
Completely localised for an effortless experience, shoppers on can search for their favourite HP products and pay in UAE dirhams using local and international credit cards or cash on delivery (COD). For the first time ever at Amazon, Arabic language has been introduced to both the mobile app and the website to cater to customers who prefer shopping in Arabic, said the statement. –TradeArabia News Service


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