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Huawei P9

Huawei P9 and P9 Plus shipments top 10m

DUBAI, January 4, 2017

Huawei has shipped more than 10 million Huawei P9 and P9 Plus smartphones globally, making it the company’s first flagship series to top the 10 million mark, the ICT company announced at CES, the consumer electronics show in Las Vegas, USA.

First revealed in April 2016, the dual-lens Huawei P9 and P9 Plus devices were Huawei’s first flagship smartphones to be developed in collaboration with legendary German camera brand Leica. This extensive partnership has set a new benchmark for advanced smartphone camera technology and delivered outstanding photography experiences to consumers.

Since launching, the Huawei P9 and P9 Plus have become an instant hit in the global smartphone market. Global shipments of the P9 exceeded 2.6 million within six weeks of their release. Eight months since its release, the Huawei P9 has sustained its popularity, winning recognition from both industry experts and consumers for its camera experience, industrial design and overall performance.

In addition to winning major awards including European Consumer Smartphone 2016-17 from EISA and Best Personal Computing Device at CES Asia, the Huawei P9 has also received positive reviews from hundreds of key international publications, making it a top choice for consumers looking for the best camera phone.

Thanks to the huge popularity of the P9 and P9 Plus, as well as the strong sales performance of the Mate 8 and Mate 9 devices, Huawei is making significant progress in the global high-end smartphone market. In the third quarter of 2016, Huawei shipped 33.59 million smartphones, up 23 per cent from the previous year, with mid-to-high-end devices accounting for about 44 per cent of the shipment.

Huawei’s market share is now above 15 per cent in 30 countries and above 20 per cent in 20 countries; it also made substantial breakthroughs in key markets such as the UK, France and Germany. According to 2016 half year financial results, Huawei sales were close to 77.4 billion RMB ($11 billion) in the first half of year, up 41 per cent from the same period in 2015; the growth rate in markets outside of China was 1.6 times that of the Greater China region.

In 2016, Huawei was ranked No. 72 in Interbrand’s “Top 100” most valuable global brands list, 16 spots up from 2015. Huawei was again listed as one of the top 100 most valuable brands by Brand Z, at No.50 this year, up from No.70 in 2015. Additionally, in November, Huawei was named “Best Consumer Electronics Brand” in “Best Brands 2016 – the Chinese brand ranking” based on GFK’s consumer survey.- TradeArabia News Service




Tags: Huawei | Smartphones |

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