Thursday 23 May 2019
 
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Hyundai names all-new CUV as 'Venue'

DUBAI, April 3, 2019

Hyundai has announced the name of its all-new 2020 CUV: Hyundai Venue. It is Hyundai’s new entry crossover utility vehicle for urban entrepreneurs.  
 
The new entry CUV name references a ‘place’ where people want to be seen, or in this case, inside the vehicle. The Venue symbolises a trendy, unique style, perfect for Hyundai’s newest and smallest CUV, the company says.
 
Hyundai’s naming theme for CUVs has typically been a city or place. Venue embodies the characteristics of ‘the place to be’, en route to the final destination, wherever that may be, it said.
 
Global media will see the Venue for the first time at the New York International Auto Show on April 17. The global reveal will incorporate an innovative Augmented Reality (AR) element. Augmented Reality is an interactive experience of a real-world scenario including computer-generated or augmented objects through simulation, without the need for virtual-reality goggles or glasses.  – TradeArabia News Service



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