Thursday 20 June 2019

GM launches contest to name new eBike

DUBAI, November 19, 2018

US automaker General Motors (GM) has unveiled two innovative, integrated and connected eBikes – one folding and one compact – without a brand.

GM is asking enthusiasts from around the globe to help name the eBike brand. The challenge participant responsible for the selected eBike brand name will receive $10,000 and nine other participants responsible for runner-up submissions will each receive $1,000.

“As an avid cyclist and urban commuter, I know how great it feels to get where I’m going easily and to show up sweat-free,” said Hannah Parish, director of General Motors Urban Mobility Solutions.

“We blended electrification engineering know-how, design talents and automotive-grade testing with great minds from the bike industry to create our eBikes. Now we want to expand our thinking beyond the company walls and hear from people who like to move and have rad ideas.”

November 26 is the deadline to submit their ideas on the eBike brand website.

GM is looking for simple, smart and bold concepts capable of bringing the eBike brand to life as well as fun ideas capable of being understood around the world. Winners will be announced in early 2019. – TradeArabia News Service

Tags: General Motors | GM |

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