McLaren Automotive, the British producer of luxury sports and supercars, delivered a record 1,654 cars to customers across 30 markets during 2015.

The global demand for the range of McLaren Automotive cars, especially the recently-launched Sports Series, drove the need for a second shift at the world-class McLaren Production Centre and the immediate recruitment of 250 skilled production team members.

The record year by McLaren Automotive was supported by the launch of five new models, as well as introducing the new three tier product family – Sports Series, Super Series and Ultimate Series.

The McLaren Automotive global retailer network also grew in 2015 to 80 retailers covering 30 markets. Twelve new retailers opened in 2015 covering important territories such as Seoul, Mexico City and Houston. Further development is planned in 2016, with a focus on controlled and sustainable growth within existing markets rather than significantly increasing the total number of markets covered.

Mike Flewitt, chief executive officer of McLaren Automotive said:  “2015 was a year of rapid expansion for McLaren Automotive. When the company was set up in 2010, we set ourselves an ambition to launch one new car every year. In 2015, we launched five!”

“This accelerated development has led to yet another record year, with unprecedented levels of demand for all of our cars, especially the new Sports Series, for which we are currently holding more than six months worth of orders. This goes to show that the team at the McLaren Technology Centre and around the world, together with our retail partners, are creating and building the world’s most desirable sports and supercars.

“The need to add a second shift in the McLaren Production Centre is another great example of the progress that McLaren Automotive has made in its short history. I look forward to receiving the 250 new production team members into the company shortly. All of these developments in 2015 give me a very positive sense of confidence that our product range and long-term business plans are heading in exactly the right direction,” he added. – TradeArabia News Service