Jaguar Land Rover sales up 40pc in Mena
Amman, August 13, 2013
Luxury automotive manufacturer Jaguar Land Rover has recorded a 40 per cent year-on-year (YOY) sales growth across the Mena region during the first quarter ended June 2013 .
Land Rover demonstrated its growing popularity in the region with a YOY increase of 43 per cent, mainly due to the success of the all-new Range Rover, said a statement.
Other key sales performers were the Range Rover Evoque and the Land Rover LR4, which went up by 28 per cent and 17 per cent, respectively.
Jaguar saw a 26 per cent sales increase over the same period last year. Sales of the Jaguar XF increased by 45 per cent, along with the Jaguar F-TYPE, which stimulated a sharp sales incline across the region during the start of its sales campaign in May .
Both brands delivered strong regional performance during the period across the region, with significant growth in the UAE, Qatar and Saudi Arabia, said the statement.
Robin Colgan, managing director of Jaguar Land Rover Mena, said: “Our strong sales performance over the last quarter is a reflection of how significant this region is to the Jaguar Land Rover brand globally. “
“We expect to see further growth moving forward into the year with the imminent start of sales for the All-New Range Rover Sport, our most dynamic Land Rover yet,” Colgan added.
Amjad Saeed, general manager of Mahmoudia Motors , the sole dealer of the Jaguar and Land Rover brands in Jordan, said: “We have received great feedback from our Jordanian customer base with regards to the All-New Range Rover, Range Rover Evoque, Land Rover
LR4, Jaguar XF and Jaguar F-TYPE, and we are confident that these luxury models will further drive sales throughout the remainder of the 2013 fiscal year.” - TradeArabia News Service
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