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Dairy Queen opens first location in Kuwait

KUWAIT, August 6, 2015

The Dairy Queen system, part of US-based Berkshire Hathaway, has opened its first DQ Grill & Chill restaurant in Kuwait, making it the 27th country outside the US and Canada with a DQ presence.

“We believe there is an incredible growth opportunity in this region,” said John Gainor, CEO and President of International Dairy Queen (IDQ).

“The partnership with Durra Khaled for Foodstuffs Co. has allowed us to successfully re-launch our brand in Kuwait. Their wealth of business experience and diverse portfolio across the Middle East is a huge asset to the Dairy Queen system as we continue to invest and build on our global brand equity.”

Durra Khaled for Foodstuffs, a subsidiary of KMGC, has signed a long-term franchise agreement with the Dairy Queen system and plans to develop more than 20 DQ Grill & Chill restaurants and DQ Treat stores throughout Kuwait over the next five years.

The new restaurant at the Marina Mall in Salmiya features the full DQ Grill & Chill menu including the fan favourite, FlameThrower GrillBurger, chicken strip baskets, sandwiches and salads. The menu will also include the world famous DQ signature treats and beverages, such as the iconic Blizzard Treat, soft-serve cones with the curl on top, sundaes and DQ Cakes.

The opening of the DQ Grill & Chill restaurant in Kuwait comes on the heels of the DQ brand’s recent store opening in the United Arab Emirates earlier this summer.

The DQ system has more than 6,500 locations, 1,457 of which are outside the US and Canada. - TradeArabia News Service




Tags: Kuwait | restaurant |

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