Gulfood set to generate huge business
Dubai, January 15, 2012
The Gulfood show, scheduled to be held in Dubai next month, is expected to generated billions of dollars in transaction for manufacturers, suppliers and retailers, a statement said.
The event, from February 19 – 22 at the Dubai International Convention and Exhibition Centre, will bring together 3,800 exhibitors and an expected 65,000 trade visitors from 152 countries. More than 83 countries and a record 107 international pavilions are expected to record brisk business trade, the statement said.
Gulfood is a key element in the business plans of food, beverage and hospitality companies around the world and more than 1 million sq ft of exhibition space has been dedicated to the event. Restaurant & Café Middle East and Ingredients Middle East will also run alongside the event.
Reports from the Gulfood 2011 show that sales from the Malaysian pavilion alone was more than $16.2 million with an additional $28.5 million in business trade conducted following the event.
According to Dzulkifli Mahmud, trade commissioner of the Malaysian External Trade Development Corporation (Matrade), the GCC provides an excellent opportunity for Malaysian companies entering the market, and they are expecting sales to increase by approximately 20 per cent over last year.
With the GCC now one of the top 10 markets for US agricultural exports, Gulfood plays an important role in facilitating global growth for the US industry. Over $34 million worth of orders were confirmed at last year’s show, and many more contracts fulfilled as a result of US companies’ presence at Gulfood, the statement said.
Middle East region accounted for more than €1.525 billion of French food exports last year. More than 100 exhibitors filled the French Pavilion at Gulfood 2011, conducting record sales in poultry, dairy, apples, biscuits and mineral waters, it said.
Trixee Loh, senior vice president of Dubai World Trade Centre, organiser of Gulfood, said: “Trade shows around the world are under increasing pressure to deliver tangible benefits to companies participating and visitors attending, and Gulfood is now one of the most successful industry shows for delivering bottom line results. Trading reports from our exhibitors continues to increase year on year, with billions of dollars transacted on the show floor and beyond, in addition to the new market opportunities opening up every year and increased interest from around the world in this fast growing region.”
Gulfood is strictly a trade-only event and is open to business and trade visitors from within the industry only. –TradeArabia News Service