MBC Group launches HD channel
Dubai, June 26, 2011
MBC Group, a leading free-to-air satellite broadcasting company, has launched its new high-definition (HD) broadcasting system covering its bouquet of channels in tieup with Technosat, the partner company supplying the set up boxes.
Speaking at the launch ceremony, Mazen Hayek, official spokesman and group director of Public Relations and Commercial at MBC Group, said the new HD television broadcasting that begins from July 1 offers clear dimension, and the highest amount of accuracy and clarity, four times more than its current TV offering in standard definition.
Hayek pointed out that the move was a crucial one for millions of MBC viewers, as well as to partners, advertisers, and producers.
"It reflects the group's commitment to provide the latest technology, with the best television content, in “quantity and quality and performance," he added.
Hayek lauded the importance of MBC’s partnership with “Technosat” which supplies “HD” receivers for a high-resolution transmission system.
Mohammed Farrag, general manager of Technosat emphasized the leadership of MBC channels, and its ability to anticipate the needs of viewers, to meet their tastes, and provide the latest broadcast technologies and image display.
Farrag also stressed that distributors of Technosat across all Arab countries are now working day and night to provide the greatest possible number of HD receivers, as soon as possible, in anticipation of increased demand.
Based in Dubai, the group has 10 channels: MBC1 (family entertainment), MBC2 and MBC Max (24-hour movies), MBC3 (for kids), MBC4 (for new Arab women), MBC Action (action series and movies), MBC Persia (24-hour movie dubbed in Farsi), Al Arabiya (24-hour Arabic news); Wanasah (24-hour Arabic music) and MBC Drama.
The Group also boasts of two radio stations: MBC FM (Gulf music), and Panorama FM (contemporary Arabic hit music); as well as O3 productions, a specialized documentary production unit.-TradeArabia News Service