Radio Bahrain Company launched the Radio Bahrain Business Club during an exclusive three-day Business Growth Event held at the InterContinental Bahrain last week.

 

The event, from November 20 to 22, was specifically designed to equip local businesses with new and innovative marketing ideas on how to engage and connect with more customers in 2024.

 

The Business Club offers three types of annual membership packages (Silver, Gold and Platinum), which provide a great return on investment for all businesses throughout the 12-month agreement. Memberships and services will come into effect from January 2024 to December 2024.

 

Radio Bahrain Business Club is a concept set to tremendously develop and boost the sales and marketing of all industries, strengthening the dynamics of businesses, ensuring guaranteed reach to their target consumers and retaining them. This includes harnessing the integrated power of broadcast and digital which Radio Bahrain strongly possesses following its digital transformation, said Omar Khalifa Shaheen, Radio Bahrain Company CEO. 

 

Meanwhile, the inaugural Business Growth Event was a resounding success with over 375 businesses from various industry sectors attending. 

 

Over the three days, multiple advisory workshops were presented to the participants, highlighting the latest marketing techniques to future-proof their businesses in the ever-changing business environment. The attendees were also introduced to the power of radio and the tangible impact it creates, showcasing the strength of the digital age radio industry.

 

Shaheen said: “We are delighted with the success of our first Business Growth Event where local businesses took advantage of free marketing advice and discovered who Radio Bahrain is and what Radio Bahrain Business Club has to offer, the impact, outcome and the unbeatable benefits it gives to the members. Limited number of Radio Bahrain Business Club memberships were available for the first year, and the demand exceeded our expectations with 90 per cent of the memberships taken before we were half way through the event. We look forward to working with our members for years to come and welcoming new members in future.”

 

The event brought to light the value and growth Radio Bahrain and its services bring to businesses of all sizes, across all industries, and the mileage and reach Radio Bahrain boasts as a leading institution among the regional media. 

 

The Business Growth Event is set to become an annual occurrence. Businesses that attended the event were given exclusive access to savings of up to 80% on their future marketing campaigns with Radio Bahrain. - TradeArabia News Service