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Boustany....'delighted Clouds TV has joined Yahlive's platform'

Yahlive adds African channel to its platform

ABU DHABI, December 11, 2014

Yahlive, a UAE-based satellite broadcasting company, has added ‘Clouds TV International,’ an entertainment channel from Africa, to its platform.

The new station joins Yahlive’s growing portfolio of channels broadcasting from the East Beam across the Levant, GCC and South West Asia, said a statement.

With this addition, Yahlive aims to cater the African communities, another key audience, and further drive success into next year, it said.

Sami Boustany, chief executive officer of Yahlive, said: “We are delighted Clouds TV International has joined Yahlive’s fast growing satellite platform. We continue to select channel partners based on the quality of their programming, whilst serving our diverse and culturally rich viewers.

“As a result, the new addition is consistent with the company’s ongoing growth trajectory and in line with the East Beam’s strategic focus to meet the needs of regional audiences across the Middle East, North Africa and South West Asia.”

Joseph Kusaga, CEO of Clouds TV International, said: "With the launch of Clouds TV International on Yahlive this is the fulfillment of a vision we have had as an organisation for several years now to bring quality entertainment to the rapidly growing African diapora within the GCC.  

“Until now there has been no broadcast medium targeting this demographic and I am proud to say today that Clouds TV International, with our partner Yahlive, is here to fill that void and to deliver the very best in programming from across the continent of Africa to our viewers and to deliver exceptional ROI for our advertisers and sponsors.”

Yahlive is a joint venture company between Yahsat, a UAE-based satellite communications company which is a wholly owned subsidiary of Mubadala Development Company, and the Luxembourg-based satellite operator SES. - TradeArabia News Service




Tags: TV | international | add | YahLive | clouds |

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