Wednesday 11 December 2019
 
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Pilot’s Chronograph Spitfire edition IW387902

IWC to showcase elegant collections at Jewellery Arabia

MANAMA, 22 days ago

Luxury Swiss watch manufacturer IWC Schaffhausen is set to participate in the Jewellery Arabia 2019 Exhibition, which will open in Bahrain tomorrow (November 19) in partnership with Asia Jewellers.
 
Jewellery Arabia, the largest and most prestigious jewellery exhibition in the Middle East, will be held at the Bahrain International Exhibition & Convention Centre till November 23. Being organised under the patronage of His Royal Highness Prince Khalifa Bin Salman Al Khalifa, Prime Minister of Bahrain, Jewellery Arabia consistently attracts over 550 exhibitors from 30 countries, and celebrates five days of trends, treasures and exclusives from the world of jewellery and watches, from across the world. 
 
IWC’s chic 23-sq-m booth at this year’s Jewellery Arabia exhibition will be set up in true IWC style and will feature watches from the timelessly elegant Portugieser collection, which is the embodiment of sophistication and haute horlogerie, and the refined and elegant Portofino collection, which epitomises the laid-back Italian lifestyle. 
 
Particular highlights at the exhibition will include the Portugieser Watch Tourbillon Mystère Rétrograde (Ref. IW504601), which comes in a platinum case with a black alligator leather strap; the striking jet black Pilot’s Watch Top Gun Ceratanium Double Chronograph edition (Ref. IW371815), and the special Pilot’s Watch Chronograph Spitfire edition (Ref. IW387902), which comes with an olive dial with a brown calfskin strap. Also on display will be the classic Portugieser Watch Annual Calendar (Ref. IW503504) with its refined gold case, and the 18-carat white gold Portugieser Watch Perpetual Calendar (Ref. IW503401) that features a spectacular midnight blue dial. 
 
“IWC Schaffhausen has a strong presence across the Middle East region and we are now entering a strategic stage of growth and expansion. We are pleased to be a part of one of the region’s largest jewellery and watch fairs,” said Mehdi Rajan, Regional Brand Director of IWC Schaffhausen for the Middle East, India and Africa. “In line with the brand’s philosophy of offering our customers a 360-degree view into the world of IWC, the booth at this year’s Jewellery Arabia Exhibition promises guests a fully immersive experience that showcases our engineering and material expertise. Watch collectors and enthusiasts can expect to see some of our finest pieces from across the different families.” 
 
Speaking on behalf of Asia Jewellers, IWC’s local partners in Bahrain, Mohammed Jaffar, Chairman of Asia Jewellers, said: “Year after year, Jewellery Arabia continues from strength to strength, having built a sound reputation amongst the most significant global jewellery exhibitions. It is trusted by buyers to bring the crème de la crème under one roof. We are thrilled, once again, to present the awe-inspiring collections from IWC Schaffhausen at Jewellery Arabia.” -TradeArabia News Service



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