Infiniti sets 51pc sales increase in EMEA
DUBAI, April 11, 2016
Infiniti has sold nearly 10,000 vehicles, up 51 per cent during the first quarter of the year throughout the EMEA region.
In line with the growth in sales, the company established more new dealerships at a record pace and in the last twelve months, it has opened 25 new centres.
In the first quarter, most Infiniti vehicles were delivered to customers in the UK. For the first time more than 1,340 cars were retailed – in the same quarter of the previous year the figure was around 360. In France, sales went up to 1,359 cars in the first three months of 2016 versus 345 in the respective period of 2015.
During March, almost 1,000 Infiniti cars were sold in the UK as well as in France, nearly five times as many as in both markets in March last year.
From January to March, Infiniti in Germany has almost tripled sales up to 863 in the first three months of the year. In the Italian market, 570 vehicles were sold year-to-date.
The Middle East is among the most successful regions for Infiniti globally, with more than 2,400 vehicles sold in the last three months, which accounted for the best ever sales figures for three consecutive months in Infiniti Middle East’s history.
Q30 has demonstrated its game changer capabilities, being the bestselling Infiniti model in Europe since its market introduction.
In the first quarter of the year, the UK was the strongest Q30 market with almost 1,000 vehicles sold, followed by France where nearly 800 Q30s found their customers.
François Goupil de Bouillé, vice president of Infiniti Europe, Middle East and Africa, said: “We are very proud to have almost tripled our sales in Europe in the first quarter and nearly reached the 10,000 sales mark in our entire EMEA region.
"Infiniti is becoming a serious contender in the European premium automotive market. Our Q30 premium active compact has initiated a period of accelerated growth with new models, like QX30 active crossover, the upgraded Q50 sedan and the brand-new Q60 sports coupe, joining the portfolio this year.” - TradeArabia News Service
