The Middle East region in general and Arabian Gulf region in particular is witnessing a surge in the installation of digital display systems.

Huge public places like airports, shopping malls, metro stations, stadiums, auditoriums and entertainment arenas are increasingly being equipped with digital display that offer a constant flow of information to customers, said a statement.

The airports in the Middle East, which are projected to handle 400 million passengers by 2020, are investing a substantial amount of their infrastructure development budget in acquiring the latest infotainment technologies, it said.

James Park, CEO, Middle East and Africa at the South Korean electronics company, LG, said: “The sustainable business and economic environment in general and investments in the airports and other infrastructure developments in the region offers tremendous growth opportunities.

“LG is committed to bringing the latest technologies and solutions that suits the present and future needs. Our line-up of products fits perfectly with the ambitions of this region to become the world’s most-preferred travel hubs.”

Airports around the world use digital displays for essential services, like flight information, baggage carousel, check-in counters and gates, as well as peripheral services duty free, food retail, parking, waiting area and meeting points.
 
The diversified conglomerate is further consolidating its market position through the introduction of products and solutions like the world’s first 84-inch Ultra HD TV with energy-efficient IPS panels, said the statement.

Also gaining popularity is its 55-inch video wall, stretch monitors, outdoor signage and EZ sign TV, a TV that comes with signage function in the form of a billboard TV without any additional hardware, and its gigantic video wall with an interactive interface coupled with social networking advantages.

David Kim, director, Middle East & Africa Regional Headquarter, said:  “LG’s digital signage portfolio is stronger than ever before. The digital display application scope continues to grow and LG has shown that it understands and can fulfill such needs.” - TradeArabia News Service