Rashid Abdullah, CEO of Batelco Bahrain and
Anders Lindblad, head of Middle East and North-East Africa, Ericsson
Batelco picks Ericsson as 4G network vendor
Manama, March 25, 2013
Batelco, the leading telecom services provider in Bahrain, has selected Ericsson as the sole vendor in the company’s deployment of its 4G/LTE network in the kingdom.
The agreement includes LTE radio access network, Evolved Packet Core and an upgrade of the Circuit-Switched core and Operations Support System to support the new LTE services.
Utilizing Ericsson’s leading end-to-end LTE solution, Batelco has been able to provide its customers with fast speed connectivity and boosted experience, enabling true high-speed internet, and rich multimedia applications such as High Definition (HD) video streaming and chatting, cloud services and conferencing and high definition applications, a statement said.
4G/LTE, designed to transfer even larger amounts of data efficiently, is considered the most advanced ICT technology available to operators today and will allow Batelco to satisfy its customers’ growing demand for new and innovative mobile broadband services, the statement added.
“Our subscribers have become accustomed to the best in telecommunication services and as their demands grow and evolve, so does our strategy to ensure their satisfaction,” said Rashid Abdullah, CEO of Batelco Bahrain.
“Our relationship with Ericsson goes back over two decades and has since been strengthened through the years. We are confident that with Ericsson’s technology we are providing our subscribers with an ultimate telecommunications experience.”
Ericsson and Batelco have enjoyed a multitude of successful partnerships over the past twenty years, as Ericsson has been supporting the leading integrated communications services provider with services and solutions to deploy GSM and WCDMA services and the recent mobile broadband uptake brought on by the popularity of smartphones.
“We live in a hyper-connected world and Mobile Broadband has emerged as a key link between consumers and the wealth of information they seek to have instant access to. The widespread use of smartphones, coupled with mobile access to the Internet has emphasized the need for network technology to reduce latency and improve efficiencies by the adoption of new technologies, such as 4G/LTE,” said Victoria Strand, president and head of Ericsson Gulf Council Countries & Pakistan.
“With the explosive consumer appetite for data, the introduction of 4G/LTE has become inevitable and it’s forward-thinking companies like Batelco who will be able to continue to cater for the exponential growth of data demand with their deployment of 4G/LTE, and we look forward to expanding our relationship with them,” added Strand.
Ericsson is a world leader in LTE and today has more than 120 commercial LTE contracts on six continents, of which over 60 networks have already gone live. – TradeArabia News Service