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Borouge to highlight innovative solutions at summit

ABU DHABI, July 20, 2017

Abu Dhabi-based Borouge, a leading provider of innovative value creating plastics solutions, will highlight how the company, using innovation as an integral part of its business, delivers new solutions to meet the evolving market demands, at the upcoming Abu Dhabi International Downstream Summit.

Dr Thorsten Loehl, vice president innovation, Borouge, will speaking at the summit, which runs on September 18 and 19.

Working closely with the oil and gas industry, Borouge has focussed strongly on innovation when it comes to plastics solutions.

Those visiting the summit will learn how Borouge creates a continuous pipeline of development with ongoing rejuvenation of its product portfolio. They will also be given an insight into how Borouge focuses on unmet customer needs and tackles some of the very specific challenges faced by numerous different industries, the company said.

Packaging is another area where Borouge has great success in re-defining benchmarks for excellence.
Whether for consumer or industrial use, creating materials that have a lower gauge than traditional solutions while still meeting required stretching, impact resistance, etc. characteristics, means customers can save millions in packaging and shipment costs. Sustainability is another important consideration for packaging solutions where Borouge is helping many customers move away from complex, multi-material package solutions to practical, single material ones that can be easily recycled, the company said.

Other current innovations include light-weighting of material through foaming techniques. This interesting area of the plastics business offers benefits in applications from packing to automobiles. Having a good idea, however, is not enough on its own. A complete solution is required to address specific industry challenges – and this is an area where the Borouge way of working ensures a final, saleable, beneficial outcome from its R&D pipeline, it added.

Borouge’s experience and innovation means it has many exciting insights to share that can be applied across many different market sectors. Dr. Loehl is looking to inspire many different conversations and ideas with his talk at the summit, the company said. - TradeArabia News Service




Tags: abu dhabi | Borouge | plastics |

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