Dutch firms to put up strong show at GIF
Manama, September 19, 2012
The Dutch firms will be out in force at the premier business-to-business industrial show in the Northern Gulf, the Gulf Industry Fair, being organised next January by Al Hilal Group subsidiary Hilal Conferences and Exhibitions (HCE), said a top official.
The trading heritage and global hub status shared by Bahrain and the Netherlands was
Dutch honorary consul-general to Bahrain Jaap Vaandrager was addressing a seminar at the Rotterdam Chamber of Commerce entitled "Gateway to Billion Dollar Markets" which was organised to promote bilateral trade between the two countries.
An initiative undertaken by Dutch honorary consul-general to Bahrain Jaap Vaandrager, with support from Al Hilal Group, Bahrain's leading publishing house, the seminar was also part of the global marketing and brand building efforts for Gulf Industry Fair 2013.
Vaandrager and Al Hilal Group director of public affairs Ahmed Suleiman delivered presentations at the seminar, at which it was announced that there would be a Dutch Pavilion at Gulf Industry Fair 2013 to showcase the Netherlands' broad industrial expertise.
"Promoting bilateral trade is a priority for the governments of Bahrain and Holland," said Vaandrager.
"The Dutch are coming in strength to Gulf Industry Fair 2013, because we feel from our first-hand experience of the show in 2012 that it is an ideal showcase for Dutch companies," he remarked.
"Holland has a long history in engineering, innovation and manufacturing that is well-known around Europe but strangely, looking at our export figures, it is not that well-known in the Gulf," he added.
The total value of Holland's exports reached 404.6 billion euros ($528 billion) in 2011, up 8.9 per cent from 2010.
The value of Holland's export trade was the second highest in Europe after Germany.
As the fifth largest exporter of goods in the world, the Netherlands occupies a prominent position in world trade. Holland's main trading partners are its EU partners and the US.
"We found the Dutch companies very receptive to the proposition of trading through and in Bahrain," said Suleiman.
"As a leading European export and trans-shipment hub Holland is Europe's hidden business gem with much expertise to offer, in particular in the fields of energy, chemicals, logistics, water and innovative high-tech industries," he noted.
Rotterdam Chamber of Commerce senior international adviser Jacob van der Vis said, "We have been successful through this private sector-driven initiative to provide interested Dutch companies with practical solutions to enter the GCC market through Bahrain, as well as identifying projects of potential interest to a number of the companies as entry points into the region."
"Feedback from these companies was very positive in light of the excellent presentations from Vaandrager and Suleiman and we have whetted the appetite of many of our members for the GCC market in general and Bahrain in particular, and will look to follow up with more meetings of this type," he added.
Gulf Industry Fair will be held from January 15 to 17, at the Bahrain International Exhibition and Convention Centre.-TradeArabia News Service