London School of Marketing (LSM), a pioneer in redefining global education, has opened its first sales office in Dubai to serve the Middle Eastern and North African market.

LSM, the largest private marketing courses provider in the UK, offers British courses from a global perspective, removing boundaries to education throughout the world. LSM presents affordable and flexible programmes that enable students to further their education without compromising their job or family, a statement said.

Having educated over 28,000 students since its inception, the school has decided to expand its operations and set up sales offices at key international strategic hubs. These offices will be mainly focussed on generating sales by effectively engaging with local partners and students.

The school’s academic director Dr David Holliman will overlook all academic aspects of these offices and its business development director Joseph Dominique will manage the strategic operations.

Chief marketing officer at London School of Marketing, Anton Dominique, said: “I’m really pleased about how London School of Marketing has grown throughout the years. Our Middle Eastern market has expanded rapidly, so it was an obvious choice to open up a new office in Dubai to provide an even better service to our students.”

LSM's state-of-the-art learning platform gives students the opportunity to study British courses from anywhere in the world, at their own pace, using their own style. However, with the increase in bogus schools and fake universities, the school wishes to provide assurance to its students through a local presence, the statement said.

Head of marketing, communications and corporate reputation, Gimhani Gunasinghe, said: “We decided to open an office in Dubai, given our success in the Middle Eastern market. We have educated over 5,000 students from the Middle East and we want to strengthen our presence and build a close relationship with them.” - TradeArabia News Service