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Sacha Parneix and Dana Salloum

Alstom makes key appointments for Ameca region

DUBAI, September 19, 2021

Alstom has appointed new members to its Africa, Middle East, and Central Asia (Ameca) leadership team, as part of the group’s efforts to strengthen its regional presence.   
 
Sacha Parneix has been appointed as Vice President of Sales & Marketing for the Ameca region. Parneix was most recently Chief Commercial Officer at GE Steam Power, in which he was accountable for all systems, equipment and services. He joins the Alstom team with over 30 years of extensive experience in high-tech, innovative organisations across the electricity sector (ABB, Alstom Power, GE) as well as transportation industry (Safran, NASA). 
 
His experience has allowed him to gain specific know-how in commercial team leadership, strategic marketing and positioning, partnership building and growth, deal negotiations as well as specific experience in leaning and decarbonizing organisations, said Alstom.  
  
Dana Salloum has been appointed as Vice President of Communication, External Affairs, and CSR for the Ameca region. Salloum joins Alstom with over 18 years of experience in the field. Prior to this role, she was at Boeing where she was the Communications Director for India, Middle East, Africa & Turkey. She spent over 12 years in various leadership roles at Boeing, supporting the company’s growth and presence in multiple markets. She will lead a team of communications directors across the region in support of the company’s commitment to be the leader in sustainable and smart mobility globally.  
 
“The Ameca region has extraordinary potential. We employ over 5,000 people and are growing.  I am excited to welcome Sasha Parneix and Dana Salloum to my leadership team. We have a strong regional team ready to address growing mobility needs and more importantly enable the creation of self-sustaining transportation ecosystems” stated Andrew DeLeone, President of Alstom Ameca.  
 
Alstom operates in 77 countries and has offices in 28 locations across Ameca. The company has over 3,000 suppliers, eight assembly and manufacturing sites, seven joint ventures, five maintenance centers, two repair centres and 20 depots spread across the region. Alstom is well positioned to provide regional customers the full range of passenger rail vehicles, complete turnkey solutions and increase capacity and efficiency on existing infrastructure, said the company. 
 
Alstom is the leader in metro integrated solutions in the world, building turnkey transportation systems customised to each city’s unique requirements including in Egypt, Qatar, Saudi Arabia and the UAE. - TradeArabia News Service
 
 



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