Azizi to launch MBR City drive-in cinema by 2020-end
DUBAI, July 16, 2020
UAE-based Azizi Developments is set to launch an outdoor drive-in cinema at one of its prominent developments, Riviera, located within Mohammed bin Rashid City in Dubai, by the year-end.
Riviera is the company’s flagship community project in the heart of MBR City, Dubai, comprising more than 16,000 residences spread across 71 mid-rise buildings that overlook an extensive retail boulevard, a canal walk with artisan eateries and boutiques, and Les Jardins — a lush-green social space.
Once completed, this will make Azizi Developments the first developer in the country to establish an outdoor cinema within a residential community, bringing an element of leisure and relaxation to the doorstep of urbanites and inviting outside communities to enjoy the screenings.
According to Azizi, the outdoor drive-in cinema will be able to accommodate over 25 cars in the premises for a fee of AED150 per car.
Adhering to the social distancing norms, only two persons per car will be permitted during movie screenings. The screenings will cover an array of genres of movies to ensure a wide spectrum of clientele can visit Riviera for entertainment, it stated.
Executive Director (Sales and Marketing) Nima Khojasteh said: "Our launching an outdoor cinema comes in an effort to bring communities together. Azizi Developments firmly believes in developing comprehensive lifestyles, rather than just homes."
With its strategic location near the upcoming Meydan One Mall and the Meydan Racecourse — home of the Dubai World Cup — as well as major business, leisure and retail hubs, Riviera is one of Azizi Developments’ most sought-after projects.
Designed to introduce the French-Mediterranean lifestyle to Dubai, which is not merely about architectural art, but also about a certain 'joie de vivre' — a celebration of life, an exultation of spirit, Riviera represents a new landmark.
"Real estate developers need to be innovative and add features to their offerings that encourage communal activities, bringing together residents and the community at large. Moreover, such activities will further push the ROI’s of properties and attract investors," remarked Khojasteh.
"We are now in communication with different suppliers to finalise this exciting plan," he added.-TradeArabia News Service