Jumeirah Golf Estates, a premium residential golf community in Dubai, UAE, said it has signed an agreement with European Tour Properties network to become its official partner.  

As host venue to the DP World Tour Championship, Dubai – the climactic event of The Race to Dubai’s Final Series – since 2009, and the first member of the European Tour Properties network in the Middle East, Jumeirah Golf Estates has a long-standing relationship with The European Tour, said a senior official.

Building on this collaboration, the new agreement positions Jumeirah Golf Estates to the highest rank of European Tour ‘Partner’ status.

The agreement will see Jumeirah Golf Estates promoted through The European Tour’s multi-platform network, including year-round presence on europeantour.com, extensive TV exposure and Official Partner presence at multiple European Tour tournaments internationally, stated CEO Yousuf Kazim.

Jumeirah Golf Estates is already a thriving community of families and international visitors, and attracts the world’s attention every year during the staging of the enthralling DP World Tour Championship," he noted.

“As we continue to enhance Jumeirah Golf Estates’ superior offering, our exalted partnership with the European Tour is a milestone development that cements our status as a world-class residential golf community, and a major stakeholder in international golf,” he added.

David Williams, the chairman of The European Tour, said: "As the host venue of our DP World Tour Championship, Jumeirah Golf Estates is a world-class development which enables The European Tour to fulfil its mission of bringing elite golf to the world stage."

"Today’s announcement further strengthens our already established relationship, and we look forward to many more thrilling conclusions to The Race to Dubai at this outstanding venue," he noted.

Neal Graham, the general manager (Club Operations) said: "We see our new improved partnership as an important natural progression and provides us with new opportunities to promote all that Jumeirah Golf Estates has to offer on a worldwide stage."

Located between Green Community and Dubai Sports City, Jumeirah Golf Estates is made up of 14 residential communities, including Redwood - the latest collection of premium townhouses and villas.-TradeArabia News Service