Al Wathba National Insurance Company (Awnic), one of the UAE’s top insurance companies for digital and smart services, has officially launched its new digital division ‘Awnicbot’. It offers 100% digital insurance services, super-fast claim processing and easy access to product benefits at the click of a button.

 

A year in the making, Awnicbot - available through Awnicbot.com or a dedicated app - was developed with customer service at its heart; with services available 24/7 and completely omitting the need for customers to visit a service centre.

 

As well as the ability to purchase and renew policies online, Awnicbot enables customers to submit claims online and - within a couple of clicks - a support team will take care of everything: from getting a vehicle repaired to dropping it back at a client’s doorstep. 

 

Customers can also avail advantages from Awnic’s Privilege Card - a loyalty discount card to some of the UAE’s leading brands which are offered to customers who purchase insurance from Awnic or its associates.

 

“We are equally delighted and excited to be launching our first full digital arm of Al Wathba National Insurance Company,” said Bassam Chilmeran, Awnic’s Chief Executive Officer.

 

“In this day and age, many of our customers want 24/7 access to all the wide-ranging sales, claims and servicing systems we offer. Awnicbot was developed to make insurance quick and easy with the help of modern technology, and with the end user’s perspective at the centre of it all. All our products are now available digitally and are geared to customer requirements for simplicity.”

 

The launch of Awnicbot is part of Awnic’s digital transformation strategy which puts digital at the heart of the business and has led to a growing reputation as a leader in digital innovation. In the past year, Awnic has incorporated many technological advancements into its strategy, such as Blockchain Technology in the Motor Claims Process, developing a mobile application, and creating a digital HR system known as Human Resources Management Software (HRMS).

 

This month, this strategy saw Awnic scoop Digital Insurance Initiative of the Year - UAE the 2020 Insurance Asia Awards, which recognise exceptional initiatives and solutions in the insurance industry across the Middle East and Asia region.

 

“The launch of Awnicbot could not be more timely, following our recognition at the Insurance Asia Awards; an award we are incredibly proud to receive and one which is a testament and credit to every member of our hard-working team who have worked tirelessly to make this happen,” continued Chilmeran.

 

“We have seen great acceptance and have received positive results due to the implementation of these technological advancements and we look to grow further in terms of innovation in the Insurance market in the UAE. 

 

“‘Redefining the Insurance Industry as well as the way it is sold and marketed is just the very tip of the iceberg for us. We have just begun our journey but we always aim to be ahead in terms of insurance industry innovations in the UAE, and beyond.” -- Tradearabia News Service