Wednesday 4 March 2015
 
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Marketing

Marketing skills 'are crucial for growth of SMEs'

The importance of capacity-building and marketing skills has been emphasised as critical to the success of small and medium enterprises (SMEs) by a leading Bahraini industry official. Gulf Petrochemical Industries Company (GPIC) p

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Transguard appoints new sales and marketing officer

The Transguard Group, an Emirate Group company, has created a new executive level position to support the company’s future sales and growth strategy, naming William Moroney as its first chief sales and marketing officer. In

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Shell Oman awarded for contribution to Omanisation

Shell Oman Marketing Company, a leading fuel marketing company in the Sultanate, has been recognised by the Ministry of Manpower for its contribution to the employment of national manpower and its compliance with the labour legislations.

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Shell Oman awarded for contribution to Omanisation

Shell Oman Marketing Company, a leading fuel marketing company in the Sultanate, has been recognised by the Ministry of Manpower for its contribution to the employment of national manpower and its compliance with the labour legislations.

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BIBF launches diploma in digital marketing

Bahrain Institute of Banking and Finance (BIBF) has launched a communication advertising and marketing (CAM) diploma in digital marketing, awarded by the Chartered Institute of Marketing (CIM). CIM is the largest marketing organis

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Global push crucial for marketing

We now live in an economy where geographical barriers are becoming increasingly insignificant; conversely, companies continue to focus their marketing strategies in their domestic markets in which they operate in, whereby they tend to neglect th

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Marketing outreach of telecom industry in focus

Perspectives on how to shape the marketing outreach of regional telecommunications industry will come up for discussion at a key meeting on October 11 in Dubai, UAE. The South Asia Middle East North Africa (Samena) Telecommunicati

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Retail makeover as millennials follow own beat

Alison LePard, a 19-year-old college sophomore from Wellesley, Massachusetts, says that when she shops for clothes and accessories, her goal is a look that is uniquely hers. So she does a lot of mixing and matching. "I don

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Retail makeover as millennials follow own beat

Alison LePard, a 19-year-old college sophomore from Wellesley, Massachusetts, says that when she shops for clothes and accessories, her goal is a look that is uniquely hers. So she does a lot of mixing and matching. "I don

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Oxygen appoints new MEA strategic marketing director

Oxygen, a leading secure mobility value-added-distributor (VAD) in the region, has appointed Rohan Daniel Nair as its new strategic marketing director for the MEA region.   

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