Thursday 24 April 2014
 
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Iftah Ya Simsim

Bidaya to create media content for kids

A new company has been created to complement educational efforts in literacy, basic mathematical skills and language abilities for young children.   Bidaya (Arabic for ‘beginning’) has been established at twofour5

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Deal signed to relaunch Iftah Ya Simsim

The Arab Bureau of Education for the Gulf States (ABEGS)  and Sesame Workshop, a non-profit educational organisation, signed an MoU today to re-launch the much-loved Iftah Ya Simsim brand for a new generation of children.  ABEGS

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